Intelligent Investor - Ch. 18 Comparing Pairs of Companies
This chapter is pretty self explanatory so I don't have much to say. Ben liked taking two random companies (usually because they had similar names or tickers) and point out how differently the market valued them. In this chapter he wasn't so random, he admits these were selected "maliciously" i.e. to make a point. But his comments on each company provide some valuable things to think about, management ability, balance sheet stability, earnings growth quality, and ways to think about their value.
Another lesson you can take from this chapter is the more ideas you look at, the better ideas you find. And you are better able to resist the temptations of putting money to work in marginally attractive investments when you find much more attractive investments. It just takes elbow grease and patience.
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