Not Great Image; So Value Shove River?

[Roadstar]

100NL

My image is not great i.e. been caught bluffing a couple of times. Probably running at 27/20 or so. Villain is a bit LP preflop vpip 30-35, doesn't raise a whole lot - seems to be the kind of guy you can take to value town.

Hero ~$100
Villain ~$70

Hero has Q[img]/images/graemlins/heart.gif[/img]T[img]/images/graemlins/heart.gif[/img] in MP

Folds to Hero who raises to $4, Villain calls in CO, rest fold.

Flop: 9[img]/images/graemlins/heart.gif[/img]3[img]/images/graemlins/heart.gif[/img]7[img]/images/graemlins/spade.gif[/img]

Hero bets $8, Villain raises to $16, Hero calls

lol minraiseraments, probably top pair, possibly funky 2 pair, or the usual monsters. Call is ok?

Turn: 3[img]/images/graemlins/club.gif[/img]

Hero checks, Villain bets $20, Hero calls

perhaps a bit questionable but relatively small bet by villain.

River: Q[img]/images/graemlins/diamond.gif[/img]

Hero shoves...

I'm thinking except for a full house and Q9, I beat his entire range. JJ-AA not possible as he'd 3bet me pre. I beat TT, all TPs (except Q9), 97 etc. Is there value here?

Thanks