good time for a big bluff? NL25

[ryanj247]

Full Tilt Poker, $0.10/$0.25 NL Hold'em Cash Game, 6 Players
LegoPoker Hand History Converter

BTN: $36.50
Hero (SB): $33.75
BB: $8.50
UTG: $25.55
MP: $23.55
CO: $35.75

Pre-Flop: A[img]/images/graemlins/club.gif[/img] K[img]/images/graemlins/club.gif[/img] dealt to Hero (SB)
3 folds, <font color="red">BTN raises to $1</font>, <font color="red">Hero raises to $2.90</font>, BB folds, BTN calls $1.90

Flop: ($6.05) 7[img]/images/graemlins/diamond.gif[/img] 4[img]/images/graemlins/spade.gif[/img] 3[img]/images/graemlins/diamond.gif[/img] (2 Players)
Hero checks, <font color="red">BTN bets $3</font>, Hero calls $3

Turn: ($12.05) 8[img]/images/graemlins/spade.gif[/img] (2 Players)
Hero checks, <font color="red">BTN bets $8</font>


villain is decent and aggressive. he's been raising OTB a lot, and i've 3 bet a couple times and taken it down. in general i've been active at the table.

i don't like to cbet here, because i'm going to get bluff raised and floated way too much, especially given our history. but that $3 bet looks weak. and though the turn bet looks a bit scarier, what hand did he make with the 8. set of 8's?

i really feel like i either have the best hand or i'm up against a weak hand that doesn't want to play a big pot.

i guess i'm considering c/r the flop, crai the turn, or just calling the turn and making him fire 3 barrels. anyone like any of those?