Deepish bluff 400NL - ballsm8

[DrMagic]

Villain is 29/25/3 over about 2.3k hands.
We have a lot of history of battling, well a session a while back I beat up on him pretty badly, by 3betting, 4betting and floating him a lot.
This session I have 3bet him pretty much everytime he opened in LP on two tables, once is button on blind, the other is CO vs button where I am the latter in each case. He's folded everytime pretty much except maybe once or twice where he called and folded the flops.
He's capable of floating but in general I don't rate his postflop game too much. He is a winner at 2/4 though. My view is he will bet a lot of his weak hands for protection on this turn and I would expect him to raise a lot of his stronger hands on this flop.
FWIW I 3bet with the intention of 5betting over any 4bet from him.

Noble Poker 2.00/4.00, hand converted by the iPoker Converter at Talking-Poker

saw flop

Button ($400.00)
SB ($574.32)
BB Hero ($684.70)
UTG ($423.40)
UTG+1 UTG+1 ($781.58)

Preflop: Hero is in the BB with J [img]/images/graemlins/club.gif[/img] A [img]/images/graemlins/diamond.gif[/img]
1 fold, UTG+1 raises to 16.00, 2 folds, Hero raises to 50.00, UTG+1 calls 38.00.

Flop (110.00) 5 [img]/images/graemlins/club.gif[/img] 7 [img]/images/graemlins/heart.gif[/img] 2 [img]/images/graemlins/club.gif[/img]
Hero bets 78.00, UTG+1 calls 78.00.

Turn (266.00) T [img]/images/graemlins/diamond.gif[/img]
Hero checks, UTG+1 bets 120.00, Hero moves all-in for 552.70