400nl: crazily odd hand I played/bluffed- 200bb deep

[snowbank]

I have about $800, villan covers. I pick up KcJc in the co and 3 bet villans pf raise from utg+1. Folded around and he calls.

Flop: Tc7c7s

He checks, I bet $65, he raises to $185.(my notes on him indicate he's an aggressive player, and his line+notes make me feel like in this spot deep he has little to nothing here. I debate 3 betting but I think it would make my line look pretty suspicious this deep, and I have him playing oop the rest of the hand and think I may get to see my draw free. I call

Turn: 3s

He checks, I check behind.

River: 2h

He checks. I pot it for $470.

Thoughts?