The Joe Hachem Video Game Commercial

[DING-DONG YO]

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uhm yah but: WSOP still going to 2005 champion for commercials. Hachem wins.

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Why is that? Hachem is a good lookin guy who comes across well on TV and all. Why no Jamie Gold anywhere? Agent not as good? Is he really the douche everyone says he is?

Raymer and Moneymaker (esp) aren't exactly primetime material either but they've both gotten their fair share of screen time and commercials. Where's gold?