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#1
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Consumer loyalty, which service companies?
In a competitive industry, are there service companies you use exclusively when there are other options?
The only ones I am loyal to are Jetblue and Pokerstars . When jetblue was an option, I have not flown another airline in 4 years. Played a bunch of other online poker sites, but havent played away from stars in over a year. I believe both these companies are far superior to their competitors in every way. |
#2
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Re: Consumer loyalty, which service companies?
You say you are "loyal" to jetblue.
Does that mean if you could fly on the same plane for cheaper through a different company with the same reliability and service, you would'nt? Or is your "loyalty" just a function of jetblue serving your needs best? |
#3
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Re: Consumer loyalty, which service companies?
[ QUOTE ]
You say you are "loyal" to jetblue. Does that mean if you could fly on the same plane for cheaper through a different company with the same reliability and service, you would'nt? Or is your "loyalty" just a function of jetblue serving your needs best? [/ QUOTE ] 1 hr flight would need $30 difference, 2-3 hour-$60-$75, $5hr-$120. However, for the most part JB is usually the lowest or one of the lowest when I fly. |
#4
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Re: Consumer loyalty, which service companies?
100% Jetblue Havent flown a different domestic airline in at least 8 years
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#5
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Re: Consumer loyalty, which service companies?
[ QUOTE ]
You say you are "loyal" to jetblue. Does that mean if you could fly on the same plane for cheaper through a different company with the same reliability and service, you would'nt? Or is your "loyalty" just a function of jetblue serving your needs best? [/ QUOTE ] I think in the corporate context, "customer loyalty" doesn't mean that you use a provider out of an emotional bond, even if it's not your best choice. I think it means that you trust the provider to serve your needs best, and as a result are willing to pay a moderate premium to do business with them over another. E.g. people will pay more for a car with the same specs from Toyota because they trust that they will have fewer reliability issues. Toyota's ability to charge a premium price has persisted even as the reliability cap between US and Japanese cars has narrowed greatly. I work in the banking sector, and a common theme in conversations (both within the bank and with customers) is customers being willing to pay a premium to work with a bank that understands their business and is therefore likely to work constructively with them if problems arise down the road. This is an intangible that doesn't show up in any contract. Of course, this is only worth so much and you still have to be competitive on price, but a loyal customer base does give a company an edge even over and above the traits that caused those customers to become loyal in the first place. |
#6
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Re: Consumer loyalty, which service companies?
Agree on Expedia.
Two examples 1) Booked package through them, they called me a month before it was to happen to inform me of flight change. Ended up having to talk to a few people, but they ended up helping us get there a day earlier, plus they paid for our hotel for the extra night, plus $50. 2) I sent them an e-mail about a $100 coupon I had that was expired by like 18 months. They reissued me a new one, no problem. Very cool. I have some go to companies, but usually I have a longer list of places I avoid no matter what. I don't care if Circuit City was selling laptops for $1, I wouldn't go there. I loathe that place. Same goes for US Airways. The Delta shuttle to NYC costs exactly the same and you get like 10x the legroom. The legroom on the delta shuttles are insane, I'm 6'3" and I have an extra foot past my knees. Also, had to get a refund on a USAirways flight and am told after the fact that my refund will be processed in 1-2 months. Are you kidding me? I booked online, canceled next day, and it takes two months??? I've canceled through other airlines and they never had that. its been over 2 months now, so i called, and it tells me to enter ticket number. When I enter the ticket # it responds with "Thank you. Good bye." then disconnects. I talk to people, get transferred to a manager, and she says she can transfer me to accounting......so she does....of course they are only open M-F and that bitch obviously knew it. |
#7
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Re: Consumer loyalty, which service companies?
forumserver.twoplustwo.com
I love you guys |
#8
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Re: Consumer loyalty, which service companies?
[ QUOTE ]
forumserver.twoplustwo.com I love you guys [/ QUOTE ] Yeah, nothing pleases me more than making this guy rich. "Perhaps you didn't realize how much you and others here contribute to my income by frequenting this site. " |
#9
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Re: Consumer loyalty, which service companies?
Zephyr Hats... they are the best... won't buy anything else.
Expedia... have never had a problem with them in 4 years of travel. They have even made a few "exceptions" for me when I had to make last minute travel changes. |
#10
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Re: Consumer loyalty, which service companies?
Amazon.com
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