[imakefrush]

I wondered where 'Soho' came from. I just figured it reminded people of Soho New York. The name Palermo Hollywood still doesn't make much sense though. The Plaza Serrano/Cortazar thing is confusing too. I've always called it Serrano and that seems more popular amongst the people too, but about every map I see has it labeled as Cortazar. And just to make things more convoluted, The plaza just South of Serrano is being renovated. It used to be called Plaza Campana del Desierto, but the city is changing it to Plaza Palermo Viejo.