To OP this is old news,it was part of the legislation passed years ago:
http://www.opsi.gov.uk/acts/acts2005/50019--q.htm#333 section 331, this is no change of direction (that's not to say that some of the other murmurings from the Brown govt might not be)
To Milton lol at anyone in the US deriding another nations food.
To legislurker, I think you had better look at bit closer to home for worries over gambling freedoms.