[kemystery]

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Who's paying for all this if the players are not? I don't think its cheep to process cashouts, advertise, and stop cheaters.

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well obviously VISA, MC, Neteller, etc. Will rally behind the idea of a free poker site and wont charge any fees for transactions. And the TV stations and websites they will advertise on will feel the same way and give away free advertising. Cheaters just wont play there because they respect what tuff is trying to do, and because he made a statement saying cheaters will be shot.

Its pretty brilliant really

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rofl, exactly.