Re: Beginner...
FWIW, I think Indexing (passive investment in every stock in an index like the S&P 500 or EAFE) is the case to beat. So someone new to investing should start there.
My first choice for books on this subject is:
All About Asset Allocation by Richard A. Ferri
Other choices:
The Only Guide to a Winning Investment Strategy ... by Larry E. Swedroe
The Intelligent Asset Allocator ... by William Bernstein
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