Re: Why don\'t the sports books just move the line?
3 is a very key number that historically many final scores land on. If the books move off of 3, they're at risk of the game landing on exactly 3 and pushing 3's and losing a lot on one of the sides.
By keeping 3 and changing the juice, they try to even out the action without running that risk.
Edit: In other words, what Thremp said.
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