Re: bet sizes to maximize profits, and minimize losses (intresting)
You should generally bet according to the texture of the flop. If there are are possible straight and flush draws (e.g. Jh Th 3d) then you would want to bet nearly the amount of the pot. On a dry board such as Kh 9d 3c you should only bet 1/2 the pot or so.
With that as your base you can change the bet sizes slightly to suit other factors such as passive or agressive opponents, effective stack sizes. But it should not reflect your hand in most cases (e.g. You should try to bet the same amount with a good or bad kicker, or top or middle pair).
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