The books Sniper and Now talk about are for traders. If you want to become an equity investor, here are some good things to get you started:
BOOKS
0. Accounting & Finance Textbooks
You wouldn't want to learn about poker strategy without knowing the ranks of hands and basic probability. You must start with a basic understanding of accounting, which is the language of business.
1. Warren Buffett
a. letters to shareholders available free at
www.berkshirehathaway.com
b. or Larry Cunningham has organized them by topic, not chronologically, in a book called The Essays of Warren Buffett (hasn't been revised in a few years though)
2. Benjamin Graham
a. Intelligent Investor
b. Security Analysis
3. Philip Fisher
a. Common Stocks and Uncommon Profits
b. Conservative Investors Sleep Well
4. Peter Lynch
a. One Up on Wall Street
b. Beating the Street
5. Greenblatt
a. You Can Be a Stock Market Genius
b. The Little Book that Beats the Market
6. Other
a. Margin of Safety by Klarman
b. Value Investing by Greenwald et al.
c. Money Masters by John Train
PERIODICALS
1. Outstanding Investor Digest
2. Wall Street Journal
3. Barron's
4. Fortune
OTHER
* The Superinvestors of Graham & Doddsville
* any of the white papers available from Tweedy Browne
* I seem to remember there being good stuff at Columbia's Heilbrunn Center website
(List compiled with assistance from the websites of Mohnish Pabrai, Whitney Tilson, Kaushal Majmudar, and Sandman from fool.com. I'm sure I've left off several books that many investors would consider "must reads," so this post is just my opinion of what beginner investors should read.)