Re: Buying a new BMW/Negotiation tips
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2. You should shoot for whatever you want to. Read the bmw 535 forums over at bimmerfest, and see what they are paying. But DEFINATELY find out what INVOICE is on the car and options you want, and start there.
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Find out the true price the dealer paid for the car. Often these things are set up so they still make a decnt profit if they sell at "invoice."
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