[pzhon]

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Losing players have plenty of reason to watch their money - there are different degrees of losing player and theoretically (its true for anyone who is a winning player) they have to try and make their money last long enough to learn how to win.

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Most losing players are not seriously trying to win. (Most blackjack players don't bother to learn basic strategy, either.) Again, they need budgets, not bankroll management, and the bankroll management guidelines so many people repeat mindlessly are not for losing players.

Is bankroll management supposed to be more important than understanding pot odds? Playing tightly? Evaluating hands? Reading the betting action? Bankroll management is not the most important idea in poker. It's not even close.