Re: Jerry Yang on Online Poker
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I'd love to see what the terms of his endorsement deal are. I'm trying to think of any other big-time endorser slamming his sponsor like this, and just can't do it.
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Seriously. He was all decked out in his FullTilt Poker Sunday best at the final table, and when this is broadcast he will give everyone watching the impression that he plays online on FTP. The FullTilt player rep needs to have a little talk w/Jerry and explain the facts of sponsorship/endorsement to him.
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When i made a TV final table, there was no talk of 'sponsorship' per se -- they basically just said "hey, here's some money to wear our stuff". I'm sure it's a little different b/c it's the main event so the commercial stakes are higher and what-not, but while FTP may not be happy that he's ambivalent about online poker to say the least, if his "sponsorship" was anything like mine, there was no expectation on the part of the site that he'd speak kindly of them (altho it's a bit of a bonehead move not to, LDO)
p.s. going rate for wearing a site's gear for one of the non-ME prelims that's gonna be on TV is 10K. Heard from a ME final-tablist that it was around 100K for the ME a couple yrs ago, with performance incentives that could take it to 500K+. That's just for wearing the gear, mind u, and i'm sure post-ME sponsorship will pay them a lot more.
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