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-   -   What if anything can we do to help WPEX gain market share? (http://archives1.twoplustwo.com/showthread.php?t=237967)

cartman 10-16-2006 07:14 PM

What if anything can we do to help WPEX gain market share?
 
Rake-free poker is a beautiful thing. Not only does it put a tremendous amount of extra money into our pockets, but it also allows the fish to keep more money in their pockets. Basically the the all winners win more, the big losers lose less (per unit of time), the breakeven guys win, and the small losers breakeven. When we hear the staggering revenue figures of one of the major poker sites, in my opinion we should salivate at the prospect of eventually splitting a figure like that up amongst ourselves. There are alot of poker players looking for a new home site right now due to the fallout from the recent legislation.

WPEX has given us a golden opportunity by offering rake-free poker. The problem is that most poker players, especially the fish, have never heard of it. I dont fault WPEX. After all, the advertising coffers aren't exactly overflowing because they charge no rake!

My question is...What if anything can we do to help WPEX gain market share? If we were somehow able to effectively convey the message , maybe something as simple as "WPEX has no rake. That means you are around (insert the appropriate number) 50 cents PER HAND better off by playing there compared to a raked site."

Any thoughts?

Thanks,
Cartman

5thStreetHog 10-16-2006 07:42 PM

Re: What if anything can we do to help WPEX gain market share?
 
[ QUOTE ]
Rake-free poker is a beautiful thing. Not only does it put a tremendous amount of extra money into our pockets, but it also allows the fish to keep more money in their pockets. Basically the the all winners win more, the big losers lose less (per unit of time), the breakeven guys win, and the small losers breakeven. When we hear the staggering revenue figures of one of the major poker sites, in my opinion we should salivate at the prospect of eventually splitting a figure like that up amongst ourselves. There are alot of poker players looking for a new home site right now due to the fallout from the recent legislation.

WPEX has given us a golden opportunity by offering rake-free poker. The problem is that most poker players, especially the fish, have never heard of it. I dont fault WPEX. After all, the advertising coffers aren't exactly overflowing because they charge no rake!

My question is...What if anything can we do to help WPEX gain market share? If we were somehow able to effectively convey the message , maybe something as simple as "WPEX has no rake. That means you are around (insert the appropriate number) 50 cents PER HAND better off by playing there compared to a raked site."

Any thoughts?

Thanks,
Cartman

[/ QUOTE ]I think they should be promoting their own site,but speaking for myself,the only reason i dont play there exclusively is the lack of traffic.As far as helping that,i guess you can tell people about the site when u get a chance.Other than that not sure what else you can do.

Oberonn 10-16-2006 07:44 PM

Re: What if anything can we do to help WPEX gain market share?
 
I keep seeing posts where WPX' efforts at advertising are slammed. While I have never seen a WPX advertisement on TV I have seen many of their advertisements in gambling publications distributed at B&M casinos and I have seen many more of their advertisements online.

In this current climate TV advertisements are probably not good bang for the buck.

If you really want to help WPX gain market share then play at the site more frequently. If everyone that wants to see WPX grow plays there just a little bit every week then the overall game selection will steadily improve.

WarBus 10-16-2006 07:44 PM

Re: What if anything can we do to help WPEX gain market share?
 
As nice as rake-free poker sounds it is a flawed business model. Rake is a necessary evil. The money generated from rake is needed to promote a site.

Without the help of affiliates and the thousands of links and banners they create, it is extremely difficult for a small poker site to grow.

Until WPEX starts a new affiliate program, not much growth will occur. A possible change could be to start a CPA affiliate program (much like Pokerstars) and if necessary require a 1x playthrough of the rakeback payments in the sportsbook/casino.

They need to get rid of the hype of 100% rakefree and promote it as a weekly mega bonus. The more you play the bigger the bonus. They could explain that they are returning your rake in the details of the bonus but hype that some players are getting over $3k a week in bonus money.

bcblack 10-16-2006 07:53 PM

Re: What if anything can we do to help WPEX gain market share?
 
I wouldn't mind if it became 90% RB, leaving them with a profit and some $ for marketing.

5thStreetHog 10-16-2006 08:08 PM

Re: What if anything can we do to help WPEX gain market share?
 
[ QUOTE ]
I wouldn't mind if it became 90% RB, leaving them with a profit and some $ for marketing.

[/ QUOTE ]They have money to market from their sportsbooking,its not like they are in need of charity and running a poker site out of the kindness of their hearts.They made a business decision that their poker site would be an advertisement for their booking.Although i agree that it would be nice to see them more aggressively market "poker".

lfairban 10-16-2006 08:37 PM

Re: What if anything can we do to help WPEX gain market share?
 
I downloaded it a couple of days ago. I have a problem with the way it keeps hand histories, no player names, just, "player 0, player 1, . . . ". This makes use of PokerTracker almost impossible. Last time I was on, PT wouldn't import at all. They may have changed the format or something.

I like the rackback, it is just the frustration is distracting to the point of tilt.

PairTheBoard 10-16-2006 09:01 PM

Re: What if anything can we do to help WPEX gain market share?
 
[ QUOTE ]
[ QUOTE ]
I wouldn't mind if it became 90% RB, leaving them with a profit and some $ for marketing.

[/ QUOTE ]They have money to market from their sportsbooking,its not like they are in need of charity and running a poker site out of the kindness of their hearts.They made a business decision that their poker site would be an advertisement for their booking.Although i agree that it would be nice to see them more aggressively market "poker".

[/ QUOTE ]

Along with drawing customers to their Sports Book, they may be planning to run the Poker Room rakefree as a loss leader for the Poker Room itself. When their Poker Room trafic gets large enough you may find you've shot yourself in the foot as they install Rake to profit from it.

PairTheBoard

rwesty 10-16-2006 09:12 PM

Re: What if anything can we do to help WPEX gain market share?
 
If they had good software their traffic would be much higher and growing. I think that's what they're concentrating most of their effort on at the moment and is a good first step.

chefrm 10-16-2006 10:07 PM

Re: What if anything can we do to help WPEX gain market share?
 
any way to get them to upgrade their software so it easier to Multi table......as of now....it is very difficult to focus for any period of time when multi tabling there.


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