help me become a better arguer/negotiater

[NLSoldier]

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(1) Always make the other person name the first number
(2) Have a walking-away price in your mind well before you start the negotiations
(3) Focus on perceived value, not just cost when selling an item
(4) Don't sell yourself out too cheap. People -will- pay for a service they find to be the best.

I'd recommend checking out Doug Hall's 'Jump Start your Business Brain' for ideas on common business mistakes and myths.

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I was taught that number 1 is basically a myth and as long as you have a good grasp of your alternatives and such, you should be the one to name the first number as an anchoring point.