Rock is dead

[daveymck]

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Rock will endure, of course. The question is, what needs to be done in order to create an atmosphere conducive to the emergence of quality rock bands?

The music industry is in a poor place because, I believe, of the maketing strategies employed. The strategies which favor kids.

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Its happening already bands can now record demos cheaply, at home if needs be, and self promote and market online to a much wider relavent audience than has ever been the case previously, without any help for a label, they still need a label to get the proper product to market though.

Look at the success the Artic Monkeys have had and that was all based around the buzz generated on the net and by the band releasing free songs online etc. I beleive they will be the first of many.