Milwaukee's Best Light Ads--subtext?

[TheBlueMonster]

[ QUOTE ]
Here's a group of men who are friends and hang out together regularly and all drink milwaukee's best light. And each one of them in turn gets smashed by a giant can for being unmanly...

so. um. Is the message I'm supposed to take away from this is that guys who get together and drink Milwaukee's Best Light all a bunch of pansies?


[/ QUOTE ]
this is the great Milwaukee's Best paradox.

And btw, this is the worst beer ever.