No Limit Hold 'em: Theory and Practice Cover

[CrayZee]

[ QUOTE ]

I’m a design snob, and Mark is my friend and has done all design work for my business.
I was just very disappointed to see what he had done turned into what I think is a shell of the original work.


[/ QUOTE ]

I'm a design nit, too. But how important is it for a poker book? Does hiring a super pro graphic design shop or designer increase the sales of a book dramatically (i.e. is it worth the cost)? I'm just curious. Covers, design, layout, etc., are cool and all, but content is king when it comes to books. Am I wrong here?