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#11
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[ QUOTE ]
Customization is the driving force in marketing anything in the past decade, especially on the internet. [/ QUOTE ] And the "customization" that twoplustwo should be known for relates to poker. I went to a shoe store today. They also sold socks, shoelaces, boots, shoes (men's, women's, and children's). At the front of the store they had a display of backpacks. That was fine. It was just in one little corner of the store. It didn't change the fact that it was still a shoe store. In a few weeks, the backpacks start selling really well, and they decide to add books to their collection. Soon they have CDs, and clothing. Religious knicknacks turn up a few weeks later...now the most heavily trafficked are of the store the (now smaller) shoe section. It's the area that sells the backbacks and other stuff. Would you still say that it's a shoe store? How many OOTers can name (without looking it up) any of the new books coming out soon from TwoPlusTwo publishing. I can't, in fact I don't even know if there are any. |
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