[JamieO]

"Most players don't care about rake or have much of an awareness of it.
Some site bragging that they take only $2 on a given pot instead of $2.50 in the same size pot will have very little impact. Most players think, "Big deal. It's 50 freaking cents. If 50 cents makes that much difference to you then maybe poker isn't your game.""

Then y do sites offer rakeback deals in the first place? Are the sites losing $ off of these deals? of course not. They bring in players that wouldnt be there otherwise.

"FT taking $1 out of a $10 pot when Stars takes only $0.50 out of the same pot is simply something that a vast majority of players aren't even aware of"

I agree

"nor would care about if they were made aware."

I disagree. If stars dropped there rake and started stating in every ad they did that they have the lowest rake of the top 5 sites that would attract a lot of players.

Come play pokerstars where we charge you less than full tilt, etc.... Easy sell.