Re: Official WGA Writers Strike thread.
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The studios don't really care that much about the strike. The TV season so far was in the shitter..they can throw up reality which is much cheaper...
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I'll give them some credit for not being retarded, may not smart but not retarded. Sure reality TV might do nightly ratings to keep companies paying for ad time, but what about all the money being lost on talk shows? all the money being lost on potential DVD sales/syndication this season would yield? and the fact that reality tv may be nice, but networks need their huge scripted series to anchor their line up.
I wouldn't doubt that they aren't losing much sleep over this, but this is hurting them and they know it.
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But not hurting them as much as caving and giving a good deal to the writers...which in turn will cause the DGA to ask for a even better deal and SAG to do likewise.
Also all the studio heads knew before the strike exactly how much they would lose due to the strike yet didn't soften in their negotiations
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