[Chomper4]

I think always betting the pot post flop is a losing practice in the long run. You're not giving yourself odds if he raises and you've committed too much money if you intend on folding to a raise or even checking on the turn if your flop bet is called. People say to make a C bet to give yourself odds to call raises or easy escapes if you intend to fold. The theory behind the C bet is that if you bet half the pot, then you only have to win 1/3 of your C bets to break even which is great odds in the long run.