Re: Can the WSOP Save Bluff Magazine?
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you just seem to have some sort of agenda, imo.
i think there is room for both but i suspect they both won't be able to collect the huge advertising rates they are currently getting.
tc
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Taylor - his agenda is only that he is a bad poster. He is 2+2's yellow journalist, he only starts new threads with alarmist statements. Problem is his statements are often based on truth, but 95% of the time its old news that we have already discussed.
As for the "huge advertising rates" the magazines are both collecting, that is an industry fallacy unfortunately. They primarily operate like an affiliate network, getting paid based on new member acquisition. Since neither magazine has courted national consumer advertisers they have no other major revenue stream besides foreign media (I am 98% positive they are both losing money on newsstand and subscriptions). At this stage its not a profitable solution, and I would expect that unless buyouts occur or reckless cash injections we will start to see one if not both titles fold within the next 2 years at the latest. I don't know about Bluff's investors, but I know Cardplayer had an injection of 3 mil just prior to the UGIA passing so they have small cushion to ride it out, sell to a foreign entity, or rethink their business model. Funny thing is letting BLUFF have the coverage at the WSOP might be a better move for Cardplayer in the long run than most people assume - it seems that it will keep them from wasting money on non-performing assets (unless there is licensing revenue from WSOP coverage that I am not privy to). There has been a few threads in books discussing the state of the poker magazine industry, feel free to search them if your interested.
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TT, I would really like to sit down and have lunch with you sometime, maybe at this years WSOP.
You are a respected poster on this forum and I don't think it's right for you to make posts such as this. Without being rude, you are almost 100% incorrect in every aspect of your post.
I can tell you a couple things as fact. One, Bluff has never taken a penny from affiliate deals. Two, CP didn't "let" anyone have the WSOP rights. CP was not even included in the debate, for many reasons.
I can discuss any of these things with you. Please understand what your saying is not correct at all.
If you think WSOP rights are "non-performing" assets, you're really, really off base.
$15mil+ is not off at all.
TT, do you know anyone in the poker business? If you did, it wouldn't be hard to get a better understanding of the value of things like live final tables via the web, chip count updates, etc.
If you knew any of that, you would have never made your first post.
PM if you're interested in a lunch.
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