Re: Why don\'t more companies do this when they launch a new console?
Having a 'limited' release with higher prices just doesn't make sense to me...you will be overselling to your most loyal customers...those who are willing to be first and buy a 1st generation system.
Personally I think the key for a successful launch follows in the Nintendo mold. You need to have a huge supply of units at launch. You will never be able to have enough units for every person, but if you have enough that ebayers don't find it worth buying up, and satisfy a majorty of your customers you are set. Any system that release with a short quantity (like the 360, and more recently the ps3) is just stupid, as you create the resellers market, and piss off your loyal fans
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