[Kneel B4 Zod]

there are certainly a % of wealthy guys who buy directly for the fun of it.

another success factor: the guys who care the least about the money can play a bit more liberally, take more chances, etc.

I know for a fact that Einhorn has targeted the people who he reads as being skittish about losing chips and just want to hang on for dear life to the next pay slot. he's playing for charity, but playing to win...and if he donates $6m instead of $4m oh well