Two Plus Two Newer Archives

Two Plus Two Newer Archives (http://archives1.twoplustwo.com/index.php)
-   Business, Finance, and Investing (http://archives1.twoplustwo.com/forumdisplay.php?f=32)
-   -   Agile Business on the Web (long) (http://archives1.twoplustwo.com/showthread.php?t=214104)

Mr. Now 09-16-2006 11:15 PM

Agile Business on the Web (long)
 
Let’s say I offer you a 1 in 10 chance to make 20 times your investment within 18 months, or lose it all. How many times are you making that bet? What is your EV?

Empirical processes are being driven by the peer-to-peer nature and influence of the internet. Collaboration, total visibility of process, iterative inspection and rapid adaptation are elements of the new model for working, playing, existing. It is hugely entreprenuerial, and this huge trend has immediate application in business. The new model for doing business borrows from advances in software project management, specifically Agile practices such as Scrum and eXtreme programming. The results are very impressive. The entire focus of Agile methods are on results, and nothing less. Process serves to manifest intentional results. Process is not an end in itself. All Agile process are lightweight and fast.

I’m interested in developing web sites that generate tremendous anounts of cash. It is being done today, right now. I am looking for 100 players that want to take a shot, or series of shots, 300 bucks at a time, with the ability to pull the plug if you do not like the results after 25% of the money is sunk into development of the site(s).

It’s called Agile project management. The idea is to use this, and modify it a little bit. If you go out on the web and learn about Scrum, you learn that there are 3 players: the Project Owner, the ScrumMaster, and the software development Team. What I am proposing is using a limited partnership structure to gather 100 limited (but not silent) partners. These collectively are the Project Owner. I am the ScrumMaster and I select the Team. The intent is to create web sites that generate $600K a year minimum, and pay that out to the partners less operating expenses each year. Web site expenses are very low after development costs are sunk. A winning web site is a huge cash cow.




The revenues come from from the web- Google cash from AdWords, payment for 1-way links, and other forms of web revenue. I am not talking soft dollars here. I’m taking cash. There are many sites out there earning $600, $700, $800K a year from web medium advertising—AdWords, selling links, and so on. If you have huge traffic, your Adwords click-throughs can generate huge amounts of cash. Your high PageRank (Google) gives you the ability to sell 1-way outbound links for $40, $80, even $200 a month. (see www.text-link-ads.com.) Other sites want your link when you have elite-level Google PageRank.






The people with no imagination are not reading this any longer. So now I name a site that is generating this kind of cash: www.plentyoffish.com. Go there and ask yourself if you might like to have 1/100th of that.




I could do this myself, and shell out 10 to 20 grand a throw on varios “maybees”. The web site may be the best idea, it may not. The web site may be successful, it may not. The timing for the web site idea may be good—the timing may be bad.

This whole thing lends itself to an empirical, interative, highly adaptive entreprenuerial model of project management and enterprise.

The whole idea is much much better when others get involved. Risk disappears as it is spread across many partners. But MORE IMPORTANT, the best ideas bubble up from 100 highly engaged and committed players. This makes the odds for success MUCH higher than thinking in isolation.

My concept is simple: get 100 people to risk $300 each and raise $30000 to develop 1 or 2 web sites with the intention of generating at least $600K per website per year net of all expenses. The way to generate these ideas is simple: make sure the 100 investors are engaged, and use a collaborative process to generate the 2 or 3 final web site ideas.

Now the risk is widely diversified over 100 players, and each player is bringing his skills, insight, expertise and engagement in the process-- to the task of idea generation and final selection.

Once the 100 players are in, I go to work creating the site. I marshall the team leadership from people I know personally and have history with. I run the whole business/software development project as the Scrum Master . It’s a software project that is actually a business development project. The 100 partners (collectively) are the Project Owners. The sites are developed in interations of 2 to 4 weeks. After the interation (the “Sprint”) is complete, there are results that are potentially shippable. By this I mean, debugged, tested, and ready to go. Definitely NOT all the features, but functional and working. All the partners get to see it, try it, test it. They do after all OWN it. After the first Sprint, the Product Owner inspect its, and decides go-nogo. This is done during the Sprint Review.

Product Owner likes it? OK. We define the next Sprint and the process repeats. If Product Owners do not like the results, they pull the plug and the game is over. I put rules in the LP agreement for structuring that plug-pulling process. (quorum)

What I am describing here is the Scrum process of developing software. Here the business is software, so this is Scrum applied to business development.

I add the innovation of having an LP with 100 partners who are collectively the Product Owner.

All of the collaboration is done using the web—private message board, FAQ, Wiki, etc. Everything is web-based. There is some overhead on the 1st project to set this up. Thereafter the infrastructure is there and we just use it on subsequent projects. A lot of that can be built using cheap offshore labor, open source etc.

Assuming 30K is raised, all the money goes to project management and software development. But remember we are using state of the art Agile methods focused on intentional results. You are to see results in 1 month and you can pull the plug (quorum based voting, per the LP document.)

The money is well spent. I am a Certified ScrumMaster, a developer and a SEO expert with 22 years in software and project management-- and I need to be paid for my time. So yes this creates a job for Mr. Now.

The lead developer (who will select the Team) is a hard-core alpha-geek who works for $80 per hour and is worth every penny. And then some. He will do the object-oriented architecture, code reviews, manage unit and integration testing, and do the daily build. He will also cut A LOT of code and manage the off-site (offshore) programming labor. Any site developed is in ASP.NET using C# as the code behind. The site must be hosted on hosting service providers that Mr. Now selects.

If you are not risk-averse and want to take a shot here, and participate in an innovative business/web project in tune with the zeitgeist, send an email to [email protected] with “AGILE BUSINESS” in the header and/or message body. If I get 200 emails, then I form the LP, I put up a website that lays out my resume, the resume of the key players, etc. and you commit your cash. After the cash, I put up a membership site where partners can communicate at each stage in the process, vote, etc. This is the main control panel for collaboration before and after deciding the focus of the site(s).

If I get less than the required 200 emails to [email protected], then this show is over and this is NOT happening. I need to see the 200 emails by Nov 1st.

Please do not PM me on 2+2 as I want to keep all communication in one place.

Lastly, if you are not willing to learn about Agile methods and actively engage, don’t respond. You must commit to engagement in the process and it is required in writing as a condition of participation.

The LP structure requires “silent” partners and 1 general partner that makes decisions. I plan to use a lawyer to structure the LP such that we get around that creatively.

This idea brings together +EV players, the web, and the state of the art in business and software development using empirical practices. Think hard about that 300 bucks. Come on guys. Click these links, think about it. 300 bucks is nothing. Look at what www.youtube.com has done. I mean come on, let get going here. Can 100 2+2 guys define and deploy the next killer cash cow on the web? YES.



Links:

www.agilealliance.org
www.agilemanifesto.org
http://www.controlchaos.com/old-site/debate.htm


Books:
Agile Software Development with Scrum
http://www.amazon.com/Agile-Software-Dev...TF8&s=books

Agile Estimating and Planning
http://www.amazon.com/Agile-Estimating-P...TF8&s=books

Free web Site that generates 100K a month:
www.plentyoffish.com

Blog, of originator of "PlentyofFish"

[ QUOTE ]

Youtube is already wildly profitable.
August 24th, 2006 by Markus

Youtube has been running adsense on nearly every single page of its site for a while now. I was able to do a test campaign that ran on Youtube and was displayed at the rate of 500,000 pageviews an hour for the average price of 30 cents a cpm.

This article says youtubes pageviews are around 250 million a day. If that is even remotely accurate youtube is making a LOT of money. Lets say only 200 million pageviews a day can have ads. That gives you $300/million * 200 = $60,000/day or $1.8 million a month in revenues from adsense.

I guess everyone at youtube wants the world to think they aren’t making any money so that all the people whose content they are stealing won’t come asking for money.



[/ QUOTE ]

www.text-link-ads.com (type www.plentyoffish.com into the web page to see what a link out is worth)

MrBlue 09-17-2006 12:25 AM

Re: Agile Business on the Web (long)
 
I've been following Markus's blog ever since the pic of the 900k check was posted on 2+2. This guy isn't just another random guy that struck it big (not huge, but decently big). His work with prime numbers was cited in the Fields Medal/Nobel prize in math.

There are a lot of sites out there making quite a bit of money off ad revenue.

Markus summarizes the article to:

[ QUOTE ]

Techcrunch, $60,000 in monthly ad revenue, $50,000 profit from party last weekend.
Boingboing $1 million/year
paidcontent $1 million/year 5 million page views/month
fark $600-800k/month 40 million pageviews/month


[/ QUOTE ]

I should also note that Fark generates additional revenue from the $5 / month subscription fee for premium users.

Digg is reportedly generating 3 mil a year in revenue but has NOT broken even. Rose could be lying though, who knows. Still, not bad for a site that's only been up for about 2 years and was developed using $12/hr programmer.

Interesting idea. I'm going to sleep on it.

sillyarms 09-17-2006 02:36 AM

Re: Agile Business on the Web (long)
 
This idea sounds good. I am interested. If you mean what you say I will come in. As a natural skeptic I do have a few questions…..

[ QUOTE ]
It’s called Agile project management. The idea is to use this, and modify it a little bit. If you go out on the web and learn about Scrum, you learn that there are 3 players: the Project Owner, the ScrumMaster, and the software development Team. What I am proposing is using a limited partnership structure to gather 100 limited (but not silent) partners. These collectively are the Project Owner. I am the ScrumMaster and I select the Team.

[/ QUOTE ]

What % of the company do these 100 Silent Partners own?

As owners would we have the ability to select a new ScrumMaster if we feel you are not doing your job?


[ QUOTE ]
Product Owner likes it? OK. We define the next Sprint and the process repeats. If Product Owners do not like the results, they pull the plug and the game is over. I put rules in the LP agreement for structuring that plug-pulling process. (quorum)

[/ QUOTE ]
[ QUOTE ]
You are to see results in 1 month and you can pull the plug (quorum based voting, per the LP document.)

[/ QUOTE ]

When will I be able to see this document?

[ QUOTE ]
The money is well spent. I am a Certified ScrumMaster, a developer and a SEO expert with 22 years in software and project management-- and I need to be paid for my time. So yes this creates a job for Mr. Now.

[/ QUOTE ]

How much does Mr. Now get paid for his time?

How much of your own money will be in the LP?

Will you receive any additional equity for your role as ScrumMaster/Founder?


[ QUOTE ]
The lead developer (who will select the Team) is a hard-core alpha-geek who works for $80 per hour and is worth every penny. And then some. He will do the object-oriented architecture, code reviews, manage unit and integration testing, and do the daily build. He will also cut A LOT of code and manage the off-site (offshore) programming labor. Any site developed is in ASP.NET using C# as the code behind. The site must be hosted on hosting service providers that Mr. Now selects.

[/ QUOTE ]

Will the Lead developer receive any additional equity beyond the $80 per hour?

[ QUOTE ]
The LP structure requires “silent” partners and 1 general partner that makes decisions. I plan to use a lawyer to structure the LP such that we get around that creatively.

[/ QUOTE ]

Details needed to make adequate analysis.

poker-penguin 09-17-2006 03:36 AM

Re: Agile Business on the Web (long)
 
Sounds like it could be interesting.

I'm wondering why mr Now picked 100 people - that is a lot of people to expect active involvement from and my worry would be that it makes the ownership team too unwieldy.

Hopefully he gets all the emails he wants, I'd be interested to see more.

avfletch 09-17-2006 02:49 PM

Re: Agile Business on the Web (long)
 
$30,000 doesn't seem like sufficient funding for this venture, especially if you are paying your alpha-geek $80 an hour.

How many hours a week would you expect him to be working?

If he works full time on this project at $80 an hour then he'll receive $12,800 in the first four weeks (or nearly half the funding). You need to pay the rest of the team and yourself out of the remaining money and I believe the idea is that only 25% of the investment is sunk within that first month.

Am I missing something here?

Fletch

John21 09-17-2006 03:38 PM

Re: Agile Business on the Web (long)
 
Seems like a sound idea, as long as you have a good plan for getting 3+ million visits per month.

Mr. Now 09-17-2006 09:16 PM

Re: Agile Business on the Web (long)
 
The piece you are missing is found in the book THE ORIGIN AND EVOLUTION OF NEW BUSINESSES by Amar Bhide.

The essence is taking shots at low cost, low probability, but potentially very high payoff bets.

Because of the nature of these small bets, an empirical iterative process (rather than a defined process) works best. Bhide discusses this in detail in his book, but from the other end-- he shows how corporations invest more, and have more to lose, and do not use empirical methods. Instead they use defined methods aimed at predictability.

Entreprenuers take shots in areas of rapid growth. Online dating was growing 100% a year when www.plentyoffish.com came in with the innovative freeby. The model is: spend minimal time and money predicting, and maximum time getting something out there, in a growth market or zone of activity and interest, inspecting and adapting quickly over several iterations.

30 to 50K is enough to get something "good enough" and get it out there. Amazon, Ebay, Google, YouTube, MySpace, PlentyofFish, ICQ, these are all examples of empirical winners.

Collaborate. Get it out there. Inspect, adapt, iterate.

CrayZee 09-17-2006 10:42 PM

Re: Agile Business on the Web (long)
 
So you're basing a business model simply on the development methodology and a random sample of +EV poker players (that might not know anything about software)?

Agile methods are best for small team groups and implies flexibility. "100 non-silent partners" doesn't seem to fit the bill unless most people are saying and doing nothing and a few are actually doing the real work. It's probably better to get a small team and go from there in a bootstrapped form.. but it looks like you are looking for a job via 2+2 and guaranteeing a profit from the initial investors. +EV however the coin lands. [img]/images/graemlins/smile.gif[/img]

Don't forget about innovation, competition (which can be fierce in a low barrier of entry market), marketing, making something that people actually want, etc.

It's funny how things in software seem to be the vogue in cycles. One day it's Java and automatic garbage collection, then it's eXtreme programming, then it's Ruby on Rails... Not to say that agile methods are bad, it's def. another good tool in the toolbucket. Even in the rational world of programmers, fashionesque things can take hold.

Dazarath 09-18-2006 07:41 AM

Re: Agile Business on the Web (long)
 
Mr. Now, it seems weird to me that someone like you would post about gathering 100 people with 300 dollars each. Considering how much some people on this forum make, 30k is a pretty piddly amount of money to need that many other "partners" to help you out with. If I had an idea that I thought had a good chance at becoming the next big "hit", I'd put 30k of my own into it, and my bankroll isn't even that big.

Maybe I'm misunderstanding the point, and the money is not the point of getting together a large group. But what is, then? The trouble I see, is getting a good idea in the first place. After that, getting together the money, and the people to work on it, shouldn't be as difficult, especially if the project will only require 30k.

Colt McCoy 09-18-2006 10:01 AM

Re: Agile Business on the Web (long)
 
I agree with you on one thing, the idea of taking many small-investment, high-payoff shots is good on the Internet. I think the rest of is a somewhat interesting, but needs a lot of work, particularly the way you're structuring the partnertship. Also, I'd try rewriting this without so many paradigm-shifting, out-of-the-box-thinking phrases. This was absolutely painful to read.

Also, if you're going to use youtube as an example, try looking at their burn rate. They're losing money fast and don't really have a business model that will ever make money short of finding someone to buy it.

avfletch 09-18-2006 11:16 AM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
The piece you are missing is found in the book THE ORIGIN AND EVOLUTION OF NEW BUSINESSES by Amar Bhide.

The essence is taking shots at low cost, low probability, but potentially very high payoff bets.

Because of the nature of these small bets, an empirical iterative process (rather than a defined process) works best. Bhide discusses this in detail in his book, but from the other end-- he shows how corporations invest more, and have more to lose, and do not use empirical methods. Instead they use defined methods aimed at predictability.

Entreprenuers take shots in areas of rapid growth. Online dating was growing 100% a year when www.plentyoffish.com came in with the innovative freeby. The model is: spend minimal time and money predicting, and maximum time getting something out there, in a growth market or zone of activity and interest, inspecting and adapting quickly over several iterations.

30 to 50K is enough to get something "good enough" and get it out there. Amazon, Ebay, Google, YouTube, MySpace, PlentyofFish, ICQ, these are all examples of empirical winners.

Collaborate. Get it out there. Inspect, adapt, iterate.

[/ QUOTE ]

If this is the case could we see some financial calculations showing how the $30k will be invested please?

Scorpion Man 09-18-2006 02:32 PM

Re: Agile Business on the Web (long)
 
Mr. Now. I won't comment on the merits of your investment idea and I wish you luck. However, I started my career in venture capital and know a bit about raising money. I sent your link to a venture capital lawyer friend of mine and asked him to comment on what you are doing. Here is his reply:

"No question that it constitutes an unlawful solicitation. There's no question that you cannot offer a security (which this would constitute) to the general public without a proper prospectus. It is definitely bad news. It can result in actions by the state and federal securities regulators, as well as the capacity for investors to seek recision of their investments. Pretty crazy."



As you always say, go in peace.

Big TR 09-18-2006 04:47 PM

Re: Agile Business on the Web (long)
 
Maybe I missed something. Mr. Now posted that if he has 200 interested individuals, he would post all the pertinent information regarding this business venture. At this point he he would then obtain the funding from his partners.

So from my eyes, he's basically looking for pledges at this time. If he in fact gets enough pledges, it then would move to a stage where he would offer up his prospectus.

Mr. Now 09-18-2006 05:29 PM

Re: Agile Business on the Web (long)
 
"the money is not the point of getting together a large group. But what is, then? The trouble I see, is getting a good idea in the first place. "

Bingo.

See also:

"I’m interested in developing web sites that generate tremendous anounts of cash."

"I could do this myself..the web site may be the best idea, it may not. The web site may be successful, it may not. The timing for the web site idea may be good—the timing may be bad. "

I'm looking for the next good one, that's what the 100 are all about-- finding it.

Mr. Now 09-18-2006 05:41 PM

Re: Agile Business on the Web (long)
 
I give you those points. Software development (like management) certainly has its fads.

Agile and entreprenuerialism have much in common:

1. Low investment and process overhead
2. Focus on results
3. Empirical process iterations over predictability

Scorpion Man 09-18-2006 07:20 PM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
Maybe I missed something. Mr. Now posted that if he has 200 interested individuals, he would post all the pertinent information regarding this business venture. At this point he he would then obtain the funding from his partners.

So from my eyes, he's basically looking for pledges at this time. If he in fact gets enough pledges, it then would move to a stage where he would offer up his prospectus.

[/ QUOTE ]

I am not a lawyer but I have spent a lot of years around security offerings. This IS an offering of securities. There is something called a quiet period. For example, when there is an IPO, the company can have no communication with the public thorugh the media. If a company were going public and posted something like this, the offering could easily be scuttled by the SEC. This is just an example.

09-19-2006 12:27 PM

Post deleted by Mat Sklansky
 

Mr. Now 09-19-2006 06:17 PM

Re: Agile Business on the Web (long)
 
Whoops thanks for the catch

CrayZee 09-19-2006 07:07 PM

Re: Agile Business on the Web (long)
 
Also, I guess it's just important to get out there and play the game. There's plenty of opportunity out there. My philosophy is to try hit a bunch of singles (via an incremental innovation mentality) instead of trying to hit a grand slam paradigm shifting revolution (e.g. MySpace, Google, first GUI OS, etc.). Find some niche market, not necessarily a small audience, and improve their experience on the web.

You don't necessarily need a bunch of people for that, even to come up w/ some reasonable ideas. Dev cycles, rather than cash, are more important in the beginning stages for a start-up anyway. Of course, it helps to have a pretty wide range of skills to do this on a short-handed team (e.g. reasonable design skills, programming ability, ability to manage prima donna programmers, etc.).

If you can't tell, I'm about to dive into this sort of thing because it's my cup of tea. Poker has been a fun, and somewhat random, diversion, but it's time to focus on something else that has a great potential for me to profit. Creating things from scratch is fun, too. That's certainly something you don't get out of poker.

It also happens to be a good time to get in the game.

Mr. Now 09-20-2006 07:03 AM

Re: Agile Business on the Web (long)
 
Thank you for your post here. I do agree with all of it, except:

"You don't necessarily need a bunch of people for that, even to come up w/ some reasonable ideas. "

The world we live in now is amplifying crowd behavior via the web. This is seen in the stock market for example. Other forms of web-based crowd contagion include viral marketing, hoaxes and most forms of popular "culture" spread.

If you have done any experimentation with what catches on, you find that the "formula" is very hard to pin down. What catches on is difficult to know. The viral aspect (catching the attention of the crowd) is very elusive in terms of what works 'now'.

Therefore, a great many players invested with some skin in the game, colluding and collaborating and getting consensus on the next shot makes total sense. It is a form of crowd polling that probably increases EV and reduces risk.

Mr. Now 09-20-2006 08:13 PM

Re: Agile Business on the Web (long)
 
I sketch the broad contours of the structure, above. Specific details of actual final structure go out to the senders if I receive email from 200 or more individuals by November 1.

farang0 09-20-2006 08:57 PM

Re: Agile Business on the Web (long)
 
I doubt 200 people are going to email you. I dont even think that 200 people have looked in this thread.

You need to focus on getting less investors with more cash each like Degen previously mentioned. You can just get hundreds of people to throw in small amounts because communicating a project to 200 different owners is going to be a feat in iteself.

Mr. Now 09-20-2006 09:58 PM

Re: Agile Business on the Web (long)
 
I receive about 3 emails a day on this. Yesterday I receive 6 of them.

There are 41 days to go.

Mr. Now looks forward to November 1st.

Either it is viral, or it ain't. Certainly those who email me tell others. It is interesting to track the thread-views.

[img]/images/graemlins/wink.gif[/img]

calmB4storm 09-21-2006 02:02 AM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
I doubt 200 people are going to email you. I dont even think that 200 people have looked in this thread.

[/ QUOTE ]

Quickly approaching 1,000 views.

[ QUOTE ]
You need to focus on getting less investors with more cash each like Degen previously mentioned. You can just get hundreds of people to throw in small amounts because communicating a project to 200 different owners is going to be a feat in iteself.

[/ QUOTE ]

100 owners...and it sounds like he has a decent plan for communication. I think it's inevitable that some people involved will grow inactive, so as long as you plan on this happening, I think at least this part of the operation should work smoothly.

Dept. of Justice 09-21-2006 08:32 AM

Re: Agile Business on the Web (long)
 
Thanks for the heads up Scorpion Man.

Mr. Now, a general solicitation for investors is illegal. One may not solicit an investment in the fund by any form of "general solicitation" or "general advertising." This includes any advertisement, article, notice or other communication published in any newspaper, magazine, the Internet or similar media or broadcast over television or radio, and any seminar or meeting whose attendees have been invited by any general solicitation or general advertising.

Therefore, my brethren at the SEC would likely find this post to be illegal.

In order for it not to be a "general solicitation" you must have had a pre-existing relationship with the investor you are soliciting, and you must contact them individually to determine their interest. The fact that you initiated this with a general solicitation to determine interest likely makes this whole scheme illegal.

elus2 09-21-2006 12:00 PM

Re: Agile Business on the Web (long)
 
DOJ,

You might want to check out the other sections of this forum. I hear that some of them might be gambling online!

Awful gimmick account btw.

Sifmole 09-21-2006 12:36 PM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
Thanks for the heads up Scorpion Man.

Mr. Now, a general solicitation for investors is illegal. One may not solicit an investment in the fund by any form of "general solicitation" or "general advertising." This includes any advertisement, article, notice or other communication published in any newspaper, magazine, the Internet or similar media or broadcast over television or radio, and any seminar or meeting whose attendees have been invited by any general solicitation or general advertising.

Therefore, my brethren at the SEC would likely find this post to be illegal.

In order for it not to be a "general solicitation" you must have had a pre-existing relationship with the investor you are soliciting, and you must contact them individually to determine their interest. The fact that you initiated this with a general solicitation to determine interest likely makes this whole scheme illegal.

[/ QUOTE ]

He is not soliciting investors -- he is soliciting statements of interest. There is a significant difference.

Dept. of Justice 09-21-2006 02:25 PM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
[ QUOTE ]
Thanks for the heads up Scorpion Man.

Mr. Now, a general solicitation for investors is illegal. One may not solicit an investment in the fund by any form of "general solicitation" or "general advertising." This includes any advertisement, article, notice or other communication published in any newspaper, magazine, the Internet or similar media or broadcast over television or radio, and any seminar or meeting whose attendees have been invited by any general solicitation or general advertising.

Therefore, my brethren at the SEC would likely find this post to be illegal.

In order for it not to be a "general solicitation" you must have had a pre-existing relationship with the investor you are soliciting, and you must contact them individually to determine their interest. The fact that you initiated this with a general solicitation to determine interest likely makes this whole scheme illegal.

[/ QUOTE ]

He is not soliciting investors -- he is soliciting statements of interest. There is a significant difference.

[/ QUOTE ]

Yes, and also illegal. Please re-read the post. It's similar to an investment partnership. You can't advertise it. Most hedge funds don't have websites for this very reason. Before you can even go about obtaining an indication of interest, you have to have a pre-established relationship. It's possible Mr. Now gets out from under some of these constraints because he's asking his investors to participate in management of the partnership, but I doubt it.

CrayZee 09-21-2006 05:14 PM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
Thank you for your post here. I do agree with all of it, except:

"You don't necessarily need a bunch of people for that, even to come up w/ some reasonable ideas. "

The world we live in now is amplifying crowd behavior via the web. This is seen in the stock market for example. Other forms of web-based crowd contagion include viral marketing, hoaxes and most forms of popular "culture" spread.

If you have done any experimentation with what catches on, you find that the "formula" is very hard to pin down. What catches on is difficult to know. The viral aspect (catching the attention of the crowd) is very elusive in terms of what works 'now'.

Therefore, a great many players invested with some skin in the game, colluding and collaborating and getting consensus on the next shot makes total sense. It is a form of crowd polling that probably increases EV and reduces risk.

[/ QUOTE ]

Yes, I agree that you can harness the "power of the cloud/crowd" to do interesting things. However, from an origin of a business idea I disagree with. Perhaps this is due to my perspective of resources available.

The members that will benefit most from a "think tank approach" will be the ones that contribute least to the generation of great, viable ideas. This is not to say that these people won't be able to help refine (due to common sense, etc.). Basically, the weak links will benefit from a small handful of strong links and not so much vice versa.

If your problem is an inability to find an initial good team, then I can see this being a reasonable idea. You could basically recruit a lot of people and sieve to find the good ones.

As an aside: Efficient/effective, unbiased/non-agenda-based, consensus is a lot more difficult than it appears. I would also imagine that C(100,2), albeit much less for inactive members, makes for a lot noise and missed signals. Less active members will probably be the ones less experienced and knowledgable in IT and thus effectively be 0 EV project contributors.

OpenWheel 09-21-2006 08:53 PM

Re: Agile Business on the Web (long)
 
Well, yes it's illegal. That was pointed out in other threads when Mr. Now suggested raising money via the forum. But I think others have their answer about why larger amounts aren't being solicited. Flying under the radar approach, so to speak.

Myself, I wouldn't do business with someone who ignored the law in the earliest stages. However, others here are more familar with the man (pre-existing relationship argument) and would feel differently.

The only real risk is that if it doesn't succeed that some disgruntled investor uses the solicitation method to sue, since I suspect if law enforcement complains then you just withraw the offer. But that's another reason for the low amounts sought I think since investors aren't risking enough to sue later.

My own view is that I strongly disagree with the nanny-state that led to the laws against such public solicitation. So I hope the venture succeeds wildly.

wmspringer 09-21-2006 09:32 PM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
Less active members will probably be the ones less experienced and knowledgable in IT and thus effectively be 0 EV project contributors.

[/ QUOTE ]

One note I'd add to this: something that would be obvious to you and me might be a total mystery to non-computer literate people, so they might come in handy for usability testing.

fm191124 09-21-2006 11:01 PM

Re: Agile Business on the Web (long)
 
first off 2+2 is about as good a place to find as any, to look for intellegent people, who surf the internet all day and who are willing to take risks (which is what is needed for the basic ideas and outlines when building a website)

i assume all technical skills, even if the investors have them, will not be used anyway.

I however think there should be a weeding out process of some sort.

obv. no programming or website design skills are needed (because of the team) but depending on the demand, there should be some type of elimination process. I would like to know and have faith in the other owners.

CrayZee 09-22-2006 05:54 PM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
[ QUOTE ]
Less active members will probably be the ones less experienced and knowledgable in IT and thus effectively be 0 EV project contributors.

[/ QUOTE ]

One note I'd add to this: something that would be obvious to you and me might be a total mystery to non-computer literate people, so they might come in handy for usability testing.

[/ QUOTE ]

That's what actual users are for.

Also, I should make note on my comment about "great, viable ideas." This is generally overrated. The handful of founding members are the most important assets of a startup. Ideas are frequently dropped and directions changed (as to be expected from being small and agile).

A general understanding of business is a def. plus, but having smart people w/ technical skill is more important.

Mr. Now 09-22-2006 08:15 PM

Re: Agile Business on the Web (long)
 
There are many ways to skin a cat.

maxtower 09-23-2006 02:10 PM

Re: Agile Business on the Web (long)
 
Mr. Now,
How about instead of everyone spending $300 to develop a couple websites, how about spending the $30k on purchasing 5-6 websites which are already constructed and have current users and at least some income. Then the 100 man investing army can each help publicize the sites in the hopes that one or two of them would take off.
I looked around quickly at what sites are for sale, and it seems many fully developed quality sites could be bought for around $5000.
Another big plus would be if the individual sites had some kind of synergy that could be taken advantage of.
Once a site has seen revenue and income stream improvements, the group could decide to sell the site for a profit or just pay out the dividends from the income.
Max

Mr. Now 09-23-2006 08:24 PM

Re: Agile Business on the Web (long)
 
Those are interesting ideas. If an existing site's traffic can be leveraged to jumpstart a closely related idea, and/or if the site has robust SEO on essential keywords, and solid PageRank, $5000 can be quick and cheap.

For example it costs 100s of hours to develop good SEO on competitive search terms, and you have to let it mature over time, at least 4 months.

There are pros and cons to both sides of the buy.vs.build aspects. For example, the code under the site can be unmaintainable-- and often is.

fm191124 09-24-2006 09:01 PM

Re: Agile Business on the Web (long)
 
if you can buy a site with not much traffic, improve upon it, put adsense on there, you can probably turn a profit in 1-2 months, with very little-no work

StupidAcesSigh 09-24-2006 10:29 PM

Re: Agile Business on the Web (long)
 
What do you think about paying some college kid who is taking web design to make the site to lower expenses?

avfletch 09-25-2006 03:58 AM

Re: Agile Business on the Web (long)
 
[ QUOTE ]
Those are interesting ideas. If an existing site's traffic can be leveraged to jumpstart a closely related idea, and/or if the site has robust SEO on essential keywords, and solid PageRank, $5000 can be quick and cheap.

For example it costs 100s of hours to develop good SEO on competitive search terms, and you have to let it mature over time, at least 4 months.

There are pros and cons to both sides of the buy.vs.build aspects. For example, the code under the site can be unmaintainable-- and often is.

[/ QUOTE ]

The code being unmaintainable shouldn't really hold the project back. You would probably get most mileage out of an "Under new management" relaunch anyway so can take the opportunity to redo the site how you want and improve both the look, associated SEO and underlying code in one go.

What you're really paying for in these circumstances is the existing traffic not the site itself.

Mr. Now 09-25-2006 05:47 AM

Re: Agile Business on the Web (long)
 
To build a complete site today, a team is needed. At a minimum you need a good visual ui designer and one very skilled alpha geek.

A young person new to web design can do well by joining a company that develops sites for small businesses. After that experience you can gain a better idea of where your skills and talent are, and where you fit. You may find you enjoy SEO for example. Every city has small web dev/design firms you can join.

The model here is to deploy a highly skilled team using best practices in development and software project management to quickly deploy high speculative, low cost bets in high-growth areas of the web.


All times are GMT -4. The time now is 08:41 AM.

Powered by vBulletin® Version 3.8.11
Copyright ©2000 - 2026, vBulletin Solutions Inc.