KJ top pair vs river bet

[z28dreams]

Full Tilt Poker, $0.10/$0.25 NL Hold'em Cash Game, 5 Players
LegoPoker (http://www.legopoker.com)Hand History Converter (http://www.legopoker.com/hh)

SB: $24.75
BB: $16.70
UTG: $24.75
Hero (CO): $89.55
BTN: $28

Pre-Flop: K/images/graemlins/club.gif J/images/graemlins/club.gif dealt to Hero (CO)
UTG calls $0.25, <font color="red">Hero raises to $1.10</font>, BTN calls $1.10, 3 folds

Flop: ($2.80) 5/images/graemlins/spade.gif 3/images/graemlins/heart.gif J/images/graemlins/diamond.gif (2 Players)
<font color="red">Hero bets $1.75</font>, BTN calls $1.75

Turn: ($6.30) T/images/graemlins/spade.gif (2 Players)
<font color="red">Hero bets $4</font>, BTN calls $4

River: ($14.30) 4/images/graemlins/spade.gif (2 Players)
Hero checks, <font color="red">BTN bets $10</font>
Hero ???

Don't have many hands with villain, but he seems loose - probably 40/15 or so.

Should I bet/fold this river instead?

As played, call or fold river?

[z28dreams]

My thoughts:

- flop isn't very drawy, so this usually isn't a bluff w/ a miss
- I'm not sure that QJ would bet this big
- JT seems to make a lot of sense - a bad player may not raise th turn
- a set is possible

bah.

[DeathbySuckout]

I think b/f on river. As played, I don't see many hands he does this with that you beat, but I see a lot of hands that beat you. I think I fold this.

[Sense1ess]

My first instinct was to suggest value-betting the river, but I think I like the check. If villain is loose then he could have J9 or QJ so I might call, but I wouldn't be happy about it.